The Makeup Game

During the Spring 2013 Sokos beauty weeks we made a makeup game for the Sokos Media Corner in Helsinki. Users could step in front of the huge face and start doing makeup for it.

First by waving left hand vertically the user selected a place to apply the makeup: eyelids, lashes, lips, etc. Then by waving right hand horizontally the user selected the makeup.

The game included everything from basic subtle makeups to really bold and wacky ones. It was really fun to try different combinations. And, of course, you could then step inside the department store and go have a closer look at the different makeup products.